Business Communication 8th Edition by Amy Newman,Scot Ober

Exercise 29

Adapt a presentation for different audiences.
Imagine that you work for a university as the head of transportation. You want to encourage people to take the bus, rather than park on campus, because spots are limited. Prepare agenda slides for two different audiences: faculty and students.
Your presentation may include the challenges of parking on campus, the bus schedule, a cost comparison between driving and taking the bus, and any other information you believe may be relevant to persuade each of your audiences.