An Introduction to Management Science 13th Edition by David Anderson,Dennis Sweeney ,Thomas Williams ,Jeffrey Camm, Kipp Martin

Exercise 1

Clark and Julie Anderson are interested in purchasing a new boat and have limited their choice to one of three boats manufactured by Sea Ray. Inc.: the 220 Bowrider, the 230 Overnighter, and the 240 Sundancer. The Bowrider weighs 3100 pounds, has no overnight capability, and has a price of $28,500. The 230 Overnighter weighs 4300 pounds, has a reasonable overnight capability, and has a price of $37,500. The 240 Sundancer weighs 4500 pounds, has an excellent overnight capability (kitchen, bath, and bed), and has a price of $48,200. The Andersons provided the scoring model information separately, as shown here:
a. Which boat does Clark Anderson prefer?
b. Which boat does Julio Anderson prefer?