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Foundations of Marketing 5th Edition by Ferrell,William Pride
Edition 5ISBN: 978-1111580162Foundations of Marketing 5th Edition by Ferrell,William Pride
Edition 5ISBN: 978-1111580162 Exercise 27
If you were using a time series analysis to forecast sales for your company for the next year, how would you use the following sets of sales figures
c. In 2008, sales increased 21.2 percent (opened an additional store in 2008). In 2009, sales increased 18.8 percent. New stores were opened in 2008 and 2009.
c. In 2008, sales increased 21.2 percent (opened an additional store in 2008). In 2009, sales increased 18.8 percent. New stores were opened in 2008 and 2009.
Explanation
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Using time series analysis to forecast s...
Foundations of Marketing 5th Edition by Ferrell,William Pride
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