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Foundations of Marketing 5th Edition by Ferrell,William Pride
Edition 5ISBN: 978-1111580162Foundations of Marketing 5th Edition by Ferrell,William Pride
Edition 5ISBN: 978-1111580162 Exercise 20
Describe the subcultures to which you belong. Identify buying behavior that is unique to one of your subcultures.
Explanation
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A subculture is a group of individuals w...
Foundations of Marketing 5th Edition by Ferrell,William Pride
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