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Foundations of Marketing 5th Edition by Ferrell,William Pride
Edition 5ISBN: 978-1111580162Foundations of Marketing 5th Edition by Ferrell,William Pride
Edition 5ISBN: 978-1111580162 Exercise 6
In which ways can word-of-mouth communication influence the effectiveness of a promotion mix for a product
Explanation
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There are two significant ways in which ...
Foundations of Marketing 5th Edition by Ferrell,William Pride
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