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BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193 Exercise 16
Explain why a small producer might want a marketing research firm to take over some of its information-gathering activities.
Explanation
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Marketing research is a process through ...
BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
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