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BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193 Exercise 10
A large bank plans to open offices in a state where it did not previously have locations. The managers know where other banks in the state are located. What kind of demographic data would be useful in helping them to decide where to establish the bank's new locations?
Explanation
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A bank moving to a new state could learn...
BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
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