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book BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon cover

BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon

Edition 18ISBN: 978-0077577193
book BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon cover

BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon

Edition 18ISBN: 978-0077577193
Exercise 8
Give an example of a recent purchase in which you used extensive problem solving. What sources of information did you use in making the decision?
Explanation
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The marketing department of a company pe...

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BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
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