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BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193 Exercise 1
Why would a manufacturer offer a rebate instead of lowering the suggested list price?
Explanation
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In manufacturing of a product, manufactu...
BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
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