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BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193 Exercise 12
Distinguish clearly between a marketing strategy and a marketing plan. If a firm has a really good strategy, does it need to worry about developing a written plan?
Explanation
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Marketing is an important business funct...
BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
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Other Minimum 8 character and maximum 255 character
Character 255
