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Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065 Exercise 3
What are the characteristics (e.g., age, income, education) of the target market customers for the following products or services ( a ) National Geographic magazine, ( b ) People magazine, ( c ) New York Giants football team, and ( d ) the U.S. Open tennis tournament.
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Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
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