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Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065 Exercise 14
In the 21 st century, what trends in the environmental forces (social, economic, technological, competitive, and regulatory) ( a ) work for and ( b ) work against success for Prince Sports in the tennis industry
Explanation
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Company P is a sports company that sells...
Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
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