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Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065 Exercise 6
Idle production capacity may be related to inventory or capacity management.How would the pricing component of the marketing mix reduce idle production capacity for ( a ) a car wash, ( b ) a stage theater group, and ( c ) a university
Explanation
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In service industry, inventory carrying ...
Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
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