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Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065 Exercise 16
Discuss the impact of changes in household income on ( a ) nonstore retailing and ( b ) the retailing mix.
Explanation
Verified
Verified
(a)
Dual income households have increase...
Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
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