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Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
Edition 4ISBN: 9780078112065 Exercise 4
Where would you place each of the following sales jobs on the order taker/order getter continuum shown below ( a ) Burger King counter clerk, ( b ) automobile insurance salesperson, ( c ) Hewlett-Packard computer salesperson, ( d ) life insurance salesperson, and ( e ) shoe salesperson
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Marketing: The Core 4th Edition by Roger Kerin, Steven Hartley, William Rudelius, Erin Steffes
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