
Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
Edition 13ISBN: 978-1259232541
Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
Edition 13ISBN: 978-1259232541 Exercise 5
Which demographic variable, if any, is most related to the following
a. Watching extreme sports on TV
b. Scuba diving
c. International travel
d. In-home chef
e. Spa treatments
f. Going to a NASCAR event
a. Watching extreme sports on TV
b. Scuba diving
c. International travel
d. In-home chef
e. Spa treatments
f. Going to a NASCAR event
Explanation
Demographic variables are basically pers...
Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
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