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book Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh cover

Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh

Edition 13ISBN: 978-1259232541
book Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh cover

Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh

Edition 13ISBN: 978-1259232541
Exercise 19
What strategies can consumers use to resist persuasion Which consumers are most likely to do so
Explanation
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An enduring organization of perceptual, ...

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Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
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