
Fundamentals of Selling 13th Edition by Charles Futrell
Edition 13ISBN: 978-0077861018
Fundamentals of Selling 13th Edition by Charles Futrell
Edition 13ISBN: 978-0077861018 Exercise 10
You are a new life insurance agent and have just made a sale to an old family friend who is the personnel manager for a large manufacturing company in your town. To help you in your prospecting, he offers you a large file of personnel data on the employees of the company, including income, family size, phone numbers, and addresses.
This information would be very valuable. You are sure to make 5 to 10 sales from this excellent prospect list. As he hands you the material, you notice it is stamped, "Not for Publication, Company Use Only!"
What would be the most ethical action to take
Thank your friend for the offer but refuse the information. It would not be right to accept something that is marked confidential.
This information would be very valuable. You are sure to make 5 to 10 sales from this excellent prospect list. As he hands you the material, you notice it is stamped, "Not for Publication, Company Use Only!"
What would be the most ethical action to take
Thank your friend for the offer but refuse the information. It would not be right to accept something that is marked confidential.
Explanation
This option represents the conventional ...
Fundamentals of Selling 13th Edition by Charles Futrell
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