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Fundamentals of Selling 13th Edition by Charles Futrell
Edition 13ISBN: 978-0077861018Fundamentals of Selling 13th Edition by Charles Futrell
Edition 13ISBN: 978-0077861018 Exercise 15
Which of the following approaches do you think is the best Why
A) "Ms. Jones, in the past, you've made it a practice to reduce the facings on heavyduty household detergents in the winter months because of slower movement."
B) "Mr. Brown, you'll recall that last time I was in, you expressed concern over the fact that your store labor was running higher than the industry average of 8 percent of sales."
C) "Hi! I'm Jeanette Smith of Procter Gamble, and I'd like to talk to you about Cheer. How's it selling "
A) "Ms. Jones, in the past, you've made it a practice to reduce the facings on heavyduty household detergents in the winter months because of slower movement."
B) "Mr. Brown, you'll recall that last time I was in, you expressed concern over the fact that your store labor was running higher than the industry average of 8 percent of sales."
C) "Hi! I'm Jeanette Smith of Procter Gamble, and I'd like to talk to you about Cheer. How's it selling "
Explanation
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Verified
The three common categories of approach ...
Fundamentals of Selling 13th Edition by Charles Futrell
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