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book Fundamentals of Selling 13th Edition by Charles Futrell cover

Fundamentals of Selling 13th Edition by Charles Futrell

Edition 13ISBN: 978-0077861018
book Fundamentals of Selling 13th Edition by Charles Futrell cover

Fundamentals of Selling 13th Edition by Charles Futrell

Edition 13ISBN: 978-0077861018
Exercise 1
This is your fourth call on Ace Building Supplies to motivate them to sell your home building supplies to local builders. Joe Newland, the buyer, gives every indication that he likes your products.
During the call, Joe reaffirms his liking for your products and attempts to end the interview by saying: "We'll be ready to do business with you in three months-right after this slow season ends. Stop by then, and we'll place an order with you."
Which one of the following steps would you take Why
A) Call back in three months to get the order as suggested.
B) Try to get a firm commitment or order now.
C) Telephone Joe in a month (rather than make a personal visit) and try to get the order.
Explanation
Verified
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In this case, the second option seems th...

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Fundamentals of Selling 13th Edition by Charles Futrell
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