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book Employee Training and Development 6th Edition by Raymond Noe cover

Employee Training and Development 6th Edition by Raymond Noe

Edition 6ISBN: 978-0078029219
book Employee Training and Development 6th Edition by Raymond Noe cover

Employee Training and Development 6th Edition by Raymond Noe

Edition 6ISBN: 978-0078029219
Exercise 2
Verizon's three business goals for 2011 were to build a business and a workforce that were as good as its networks, to lead in shareholder value creation, and to be recognized as an iconic technology company. The company's strategic business units align their priorities with the overall company business goals. The Learning and Development section of Verizon establishes training priorities and initiatives that support the business unit and overall company goals. To help create shareholder value, a customized executive education development program sponsored by the company president and CEO was developed to help senior managers understand how to drive long-term value creation. The program provides them with tools, processes, and metrics to help them understand how to positively influence shareholder value. As part of the program, senior managers work in cross-functional teams and are given an assignment to identify barriers to creating more shareholder value. At the end of the session, each team presents its recommendations to top executives. Many of these recommendations have been implemented, resulting in such changes as new budgeting processes and new process improvement programs. Also, as part of the program, each manager chooses one or two actions that they will commit to for positively influencing shareholder value. These actions are part of the senior manager's performance review. Because innovation and new technology drives Verizon's success, the company is using social media for training and on-demand learning. Videos distributed through the company's You-Tube site are one of the employees' favorite ways to learn. For example, videos are used to demonstrating system processes for sales teams. Many videos go "viral," with employees recommending to their peers a video they may have just watched. Verizon also expanded its internal social network for peer-topeer collaboration. Also, Yammer.com was recently launched. It has more than 8,000 members and over 400 groups using it. Sales teams use the site to post questions and share best practices. Verizon is exploring the use of tablet computers to allow retail employees access to information they need while working with a customer. Verizon envisions that by 2022, its learning organization will have a greater emphasis on facilitating and moderating user-generated content rather than generating or providing content itself. The company expects that its workforce will use mobile online performance support on an as-needed basis into the future.
Do you think it is easier for a company like Verizon, which emphasizes technology and innovation, to adopt and use new technologies such as social media for training? Why?
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Employee Training and Development 6th Edition by Raymond Noe
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