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book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

Edition 3ISBN: 978-0077622114
book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

Edition 3ISBN: 978-0077622114
Exercise 12
Boeing is a global brand, yet in each country, it alters its promotions to meet local tastes. Go to www.boeing.com/worldwide.html and visit the U.K. site. Now click through to three non-Western countries. How are these websites different?
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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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