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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
Edition 3ISBN: 978-0077622114Marketing 3rd Edition by Dhruv Grewal,Michael Levy
Edition 3ISBN: 978-0077622114 Exercise 5
Given the diffusion of innovation theory, which is the largest and second largest group currently purchasing smartphones? Justify your answer.
Explanation
Verified
Verified
New product development refers to proces...
Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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