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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
Edition 3ISBN: 978-0077622114Marketing 3rd Edition by Dhruv Grewal,Michael Levy
Edition 3ISBN: 978-0077622114 Exercise 6
What services does JetBlue ( www.jetblue.com ) offer? Go to JetBlue's website, click on "About JetBlue," then "Why You'll Like Us." Compare the services of JetBlue, American Airlines ( www.aa.com ), and Virgin America ( www.virginamerica.com ) to each other. For www.aa.com , go to "Travel Information," then "During Your Flight," for its services. For www.virginamerica.com , go to "Flying with Us," and then "What's on Board."
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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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