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book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

Edition 3ISBN: 978-0077622114
book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

Edition 3ISBN: 978-0077622114
Exercise 5
Why is personal selling important to an IMC strategy?
2. What are the steps in the personal selling process?
Explanation
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Personal selling
Personal selling is a ...

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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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