
Social Psychology 9th Edition by David Myers
Edition 9ISBN: 978-0073310268
Social Psychology 9th Edition by David Myers
Edition 9ISBN: 978-0073310268 Exercise 37
According to Aronson, Turner and Carlsmith (1963), the effect of a large versus a small discrepancy between the communicator and the receiver of a message depends on whether or not the
A) receiver of the message is emotionally invested in the topic.
B) receiver of the message is interested in the topic.
C) communicator of the message is credible.
D) communicator of the message is articulate.
A) receiver of the message is emotionally invested in the topic.
B) receiver of the message is interested in the topic.
C) communicator of the message is credible.
D) communicator of the message is articulate.
Explanation
Social Psychology 9th Edition by David Myers
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