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book Social Psychology 9th Edition by David Myers cover

Social Psychology 9th Edition by David Myers

Edition 9ISBN: 978-0073310268
book Social Psychology 9th Edition by David Myers cover

Social Psychology 9th Edition by David Myers

Edition 9ISBN: 978-0073310268
Exercise 91
When Asch (1946) presented students with a description of someone as "intelligent, industrious, impulsive, critical, stubborn and envious", they rated the person more positively than if the opposite order of adjectives was presented. This demonstrates the _______ effect.
A) recency
B) primacy
C) channel
D) sleeper
Step-by-step solution
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This is an example of the primacy effect


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Social Psychology 9th Edition by David Myers
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