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The Attitudes That Sankha's Customers Develop After They Have Purchased

Question 58

Multiple Choice

The attitudes that Sankha's customers develop after they have purchased his yearly lawn care service will become the basis for determining whether or not they renew each year. He needs to convey ________ by delivering the right services the right way.


A) reliability
B) responsiveness
C) assurance
D) empathy
E) tangibles

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