Solved

Which Term Refers to the Use of Marketing Partnerships Between

Question 36

Multiple Choice

Which term refers to the use of marketing partnerships between businesses and not-for-profit organizations that are designed to spike sales for the company and raise money for the not-for-profit organization?


A) corporate philanthropy
B) consumerism
C) sustainable development
D) cause-related marketing

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q11: Kleen Things, a mobile dry-cleaning service, provides

Q14: What does a nation's legal system provide

Q32: What are the moral principles that govern

Q34: A social audit evaluates the ethical guidelines

Q37: Which of the following best describes a

Q38: Pat has noticed some of his company's

Q39: Which of the following best describes the

Q82: A socially responsible company entrusts a watchdog

Q97: A manager advises his company that a

Q101: The U.S. Sarbanes-Oxley Act requires CEOs and