Multiple Choice
Daysha was watching a movie when she noticed branded products being shown conspicuously,such as the main character driving a BMW and drinking a bottle of Coke.Later,the character's Apple computer was delivered via UPS.Daysha figured that this was a marketing strategy that employs ______.
A) Weber's law
B) mere association effect
C) overt placement
D) product placement
E) crowd manipulation
Correct Answer:
Verified
Correct Answer:
Verified
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