Compare the Following Definitions and Select the One That Accurately

Multiple Choice

Compare the following definitions and select the one that accurately describes consumer behavior.

A) factors that serve as an interface between the consumer and his or her decision-making process
B) the five stages a consumer goes through to decide which product or service to buy
C) the attributes a consumer considers important about a certain product
D) the process a consumer engages in when evaluating a marketing message
E) the study of how individuals make decisions about how to select,secure,use,and dispose of products to satisfy needs