Deck 5: External Environment: Macro, Industry, and Competitive Settings

Question 1

How does Mauborgne (2009) describe the external analysis of the firm?

A) A structuralist approach
B) A deconstructionist approach
C) A non-structural approach
D) A structural fallacy

Answer 1

A

Question 2

Moore (2006), define a business ecosystem as:

A) intentional communities of economic actors
B) Intentional communities of competitors
C) Intentional communities of stakeholders
D) Intentional communities of industries

Answer 2

A

Question 3

Consortiums and interest groups can be found in:

A) Broad ecosystem
B) Users\user communities
C) Business ecosystem
D) industrial ecology

Answer 3

A

Question 4

Which force is sometimes referred to as the sixth force in industry analysis?

A) Complementarities
B) Substitutes
C) Parallel products
D) Disruptive products

Question 5

Network externality-also known as the network effect-describes a situation where the market structure that…

A) aligns around a dominant standard, platform, or product
B) Aligns around the core competitors
C) Reflects the main links in the network
D) Represents a series of links to the node

Question 6

What is involved in the process of 'triangulation'?

A) The development of options based on the combining of analysis methods
B) Development of competitive strategy
C) The use of three methods simultaneously
D) Mapping methods to select the appropriate one

Question 7

External environmental structures are:

A) Physical
B) Social
C) Institutional
D) Industrial
E) Market

Question 8

Limitations to Porters five forces model include:

A) A failure to take into account network effects
B) A failure to take into account non-competitive products
C) A failure to take into account services
D) A failure to acknowledge all of the industry forces

Question 9

A limitation of the PESTEL framework is that it does not review the market specifics of competition for an organization.

Question 10

Strategic groups can be identified by mapping the position of competitors in an industry against two competitive criteria