Deck 21: The Theory of Consumer Choice
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Deck 21: The Theory of Consumer Choice
1
The marginal rate of substitution is the slope of the budget constraint.
False
2
The marginal rate of substitution is the slope of the indifference curve.
True
3
If goods A and B are perfect substitutes,then the marginal rate of substitution of good A for good B is constant.
True
4
The slope of the budget constraint reveals the relative price of good X compared to good Y.
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5
At a consumer's optimal choice,the consumer chooses the combination of goods that equates the marginal rate of substitution and the price ratio.
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6
The indifference curves for perfect substitutes are straight lines.
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7
A consumer's budget constraint for goods X and Y is determined by how much the consumer likes good X relative to good Y.
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8
When two goods are perfect complements,the indifference curves are right angles.
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9
The indifference curves for left shoes and right shoes are right angles.
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10
The indifference curves for nickels and dimes are straight lines.
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11
The theory of consumer choice illustrates that people face tradeoffs,which is one of the Ten Principles of Economics.
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12
If consumers purchase more of a good when their income rises,the good is a normal good.
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13
A budget constraint illustrates bundles that a consumer prefers equally,while an indifference curve illustrates bundles that are equally affordable to a consumer.
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14
The marginal rate of substitution between goods A and B measures the price of A relative to the price of B.
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15
At a consumer's optimal choice,the consumer chooses the combination of goods such that the ratio of the marginal utilities equals the ratio of the prices.
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16
For a typical consumer,indifference curves can intersect if they satisfy the property of transitivity.
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17
For a typical consumer,most indifference curves are bowed inward.
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18
The slope at any point on an indifference curve equals the absolute price at which a consumer is willing to substitute one good for the other.
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19
When two goods are perfect substitutes,the indifference curves are right angles.
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20
For a typical consumer,most indifference curves are downward sloping.
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21
Draw a budget constraint that is consistent with the following prices and income.
Income = 200
PY = 50
PX = 25
a.
Demonstrate how your original budget constraint would change if income increases to 500.
b.
Demonstrate how your original budget constraint would change if PY decreases to 20.
c.
Demonstrate how your original budget constraint would change if PX increases to 40.
Income = 200
PY = 50
PX = 25
a.
Demonstrate how your original budget constraint would change if income increases to 500.
b.
Demonstrate how your original budget constraint would change if PY decreases to 20.
c.
Demonstrate how your original budget constraint would change if PX increases to 40.
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22
Answer the following questions based on the table.A consumer is able to consume the following bundles of rice and beans when the price of rice is $2 and the price of beans is $3.
a.
How much is this consumer's income?
b.
Draw a budget constraint given this information.Label it B.
c.
Construct a new budget constraint showing the change if the price of rice falls $1.Label this C.
d.
Given the original prices for rice ($2)and beans ($3),construct a new budget constraint if this consumer's income increased to $48.Label this D.

a.
How much is this consumer's income?
b.
Draw a budget constraint given this information.Label it B.
c.
Construct a new budget constraint showing the change if the price of rice falls $1.Label this C.
d.
Given the original prices for rice ($2)and beans ($3),construct a new budget constraint if this consumer's income increased to $48.Label this D.
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23
All points on a demand curve are optimal consumption points.
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24
A rise in the interest rate will generally result in people consuming less when they are old if the substitution effect outweighs the income effect.
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25
The substitution effect in the work-leisure model induces a person to work less in response to higher wages,which tends to make the labor-supply curve slope upward.
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26
Katie wins $1 million in her state's lottery.If Katie drastically reduces the number of hours she works after she wins the money,we can infer that the income effect is larger than the substitution effect for her.
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27
Economists have found evidence of a Giffen good when studying the consumption of rice in the Chinese province of Hunan.
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28
If a consumer purchases more of good A when her income falls,good A is an inferior good.
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29
Some economists have advocated reducing the taxation of interest and other capital income,arguing that such a policy change would raise the after-tax interest rate that savers can earn and would thereby encourage people to save more.
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30
The income effect of a price change is unaffected by whether the good is a normal or inferior good.
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31
Economists use the term Giffen good to describe a good that violates the law of demand.
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32
A rise in the interest rate will generally result in people consuming more when they are old if the substitution effect outweighs the income effect.
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33
If a consumer purchases more of good B when his income rises,good B is an inferior good.
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34
Giffen goods are inferior goods for which the income effect dominates the substitution effect.
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35
A rational person can have a negatively-sloped labor supply curve.
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36
The substitution effect of a price change is the change in consumption that results from the movement to a new indifference curve.
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37
The income effect in the work-leisure model induces a person to work less in response to higher wages,which tends to make the labor-supply curve slope backward.
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38
The income effect of a price change is the change in consumption that results from the movement to a new indifference curve.
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39
The direction of the substitution effect is not influenced by whether the good is normal or inferior.
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40
Susie wins $1 million in her state's lottery.If Susie keeps working after she wins the money,we can infer that the income effect is larger than the substitution effect for her.
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41
Evaluate the following statement,"Warren Buffet is the second richest person in the world.He doesn't face any constraint on his ability to purchase commodities he wants."
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42
Using the graph shown,construct a demand curve for M&M's given an income of $10. 

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43
Explain the difference between inferior and normal goods.As a developing economy experiences increases in income (measured by GDP),what would you predict to happen to demand for inferior goods?
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44
Using indifference curves and budget constraints,graphically illustrate the substitution and income effect that would result from a change in the price of a normal good.
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45
The theory of consumer choice provides the foundation for understanding the
A) structure of a firm.
B) profitability of a firm.
C) demand for a firm's product.
D) supply of a firm's product.
A) structure of a firm.
B) profitability of a firm.
C) demand for a firm's product.
D) supply of a firm's product.
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46
Just as the theory of the competitive firm provides a more complete understanding of supply,the theory of consumer choice provides a more complete understanding of
A) demand.
B) profits.
C) production possibility frontiers.
D) wages.
A) demand.
B) profits.
C) production possibility frontiers.
D) wages.
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47
List and briefly explain each of the four properties of indifference curves.
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48
Which of the following statements is correct?
A) The theory of consumer choice provides a more complete understanding of supply,just as the theory of the competitive firm provides a more complete understanding of demand.
B) The theory of consumer choice provides a more complete understanding of demand,just as the theory of the competitive firm provides a more complete understanding of supply.
C) Monetary theory provides a more complete understanding of demand,just as the theory of the competitive firm provides a more complete understanding of supply.
D) The theory of public choice provides a more complete understanding of supply,just as the theory of the competitive firm provides a more complete understanding of demand.
A) The theory of consumer choice provides a more complete understanding of supply,just as the theory of the competitive firm provides a more complete understanding of demand.
B) The theory of consumer choice provides a more complete understanding of demand,just as the theory of the competitive firm provides a more complete understanding of supply.
C) Monetary theory provides a more complete understanding of demand,just as the theory of the competitive firm provides a more complete understanding of supply.
D) The theory of public choice provides a more complete understanding of supply,just as the theory of the competitive firm provides a more complete understanding of demand.
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49
Karen,Tara,and Chelsea each buy ice cream and paperback novels to enjoy on hot summer days.Ice cream costs $5 per gallon,and paperback novels cost $8 each.Karen has a budget of $80,Tara has a budget of $60,and Chelsea has a budget of $40 to spend on ice cream and paperback novels.Who can afford to purchase 8 gallons of ice cream and 5 paperback novels?
A) Karen,Tara,and Chelsea
B) Karen only
C) Tara and Chelsea but not Karen
D) none of the women
A) Karen,Tara,and Chelsea
B) Karen only
C) Tara and Chelsea but not Karen
D) none of the women
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50
How are the following three questions related: 1)Do all demand curves slope downward? 2)How do wages affect labor supply? 3)How do interest rates affect household saving?
A) They all relate to macroeconomics.
B) They all relate to monetary economics.
C) They all relate to the theory of consumer choice.
D) They are not related to each other in any way.
A) They all relate to macroeconomics.
B) They all relate to monetary economics.
C) They all relate to the theory of consumer choice.
D) They are not related to each other in any way.
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51
Which of the following does not represent a tradeoff facing a consumer?
A) choosing to purchase more of all goods
B) choosing to spend more leisure time and less working time
C) choosing to spend more now and consume less in the future
D) choosing to purchase less of one good in order to purchase more of another good
A) choosing to purchase more of all goods
B) choosing to spend more leisure time and less working time
C) choosing to spend more now and consume less in the future
D) choosing to purchase less of one good in order to purchase more of another good
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52
Graphically demonstrate the conditions associated with a consumer optimum.Carefully label all curves and axes.
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53
Explain the relationship between the budget constraint and indifference curve at a consumer's optimum.
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54
The theory of consumer choice examines
A) the determination of output in competitive markets.
B) the tradeoffs inherent in decisions made by consumers.
C) how consumers select inputs into manufacturing production processes.
D) the determination of prices in competitive markets.
A) the determination of output in competitive markets.
B) the tradeoffs inherent in decisions made by consumers.
C) how consumers select inputs into manufacturing production processes.
D) the determination of prices in competitive markets.
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55
Assume that a person consumes two goods,Coke and Snickers.Use a graph to demonstrate how the consumer adjusts his/her optimal consumption bundle when the price of Coke decreases.Carefully label all curves and axes.What will happen to consumption if Coke is a normal good? What will happen to consumption if Coke is an inferior good? (Remember to explain the possible change when the income effect dominates and when the substitution effect dominates. )
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56
Draw indifference curves that reflect the following preferences.
a.
pencils with white erasers and pencils with pink erasers
b.
left shoes and right shoes
c.
potatoes and rice
d.
income and polluted water
a.
pencils with white erasers and pencils with pink erasers
b.
left shoes and right shoes
c.
potatoes and rice
d.
income and polluted water
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57
Assume that a consumer faces the following budget constraints.
a.
Assuming that income is the same on both occasions,describe the difference in relative prices between Panel A and Panel B.
b.
If income in Panel B is $126,what is the price of good X?
c.
If income in Panel A is $84,what is the price of good Y?
d.
Assuming that the price of good X is the same on both occasions,describe the difference in income and price of good Y between Panel A and Panel B.

a.
Assuming that income is the same on both occasions,describe the difference in relative prices between Panel A and Panel B.
b.
If income in Panel B is $126,what is the price of good X?
c.
If income in Panel A is $84,what is the price of good Y?
d.
Assuming that the price of good X is the same on both occasions,describe the difference in income and price of good Y between Panel A and Panel B.
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58
When a consumer spends less time enjoying leisure and more time working,she has
A) lower income and therefore cannot afford more consumption.
B) lower income and therefore can afford more consumption.
C) higher income and therefore cannot afford more consumption.
D) higher income and therefore can afford more consumption.
A) lower income and therefore cannot afford more consumption.
B) lower income and therefore can afford more consumption.
C) higher income and therefore cannot afford more consumption.
D) higher income and therefore can afford more consumption.
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59
Janet knows that she will ultimately face retirement.Assume that Janet will experience two periods in her life,one in which she works and earns income,and one in which she is retired and earns no income.Janet can earn $250,000 during her working period and nothing in her retirement period.She must both save and consume in her work period and can earn 10 percent interest on her savings.
a.
Use a graph to demonstrate Janet's budget constraint.
b.
On your graph,show Janet at an optimal level of consumption in the work period equal to $150,000.What is the implied optimal level of consumption in her retirement period?
c.
Now,using your graph from part b above,demonstrate how Janet will be affected by an increase in the interest rate on savings to 14 percent.Discuss the role of income and substitution effects in determining whether Janet will increase,or decrease her savings in the work period.
a.
Use a graph to demonstrate Janet's budget constraint.
b.
On your graph,show Janet at an optimal level of consumption in the work period equal to $150,000.What is the implied optimal level of consumption in her retirement period?
c.
Now,using your graph from part b above,demonstrate how Janet will be affected by an increase in the interest rate on savings to 14 percent.Discuss the role of income and substitution effects in determining whether Janet will increase,or decrease her savings in the work period.
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60
The theory of consumer choice most closely examines which of the following Ten Principles of Economics?
A) People face trade-offs.
B) The cost of something is what you give up to get it.
C) Trade can make everyone better off.
D) Markets are usually a good way to organize economic activity.
A) People face trade-offs.
B) The cost of something is what you give up to get it.
C) Trade can make everyone better off.
D) Markets are usually a good way to organize economic activity.
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61
Karen,Tara,and Chelsea each buy ice cream and paperback novels to enjoy on hot summer days.Ice cream costs $5 per gallon,and paperback novels cost $8 each.Karen has a budget of $80,Tara has a budget of $60,and Chelsea has a budget of $40 to spend on ice cream and paperback novels.Which of the following statements is correct?
A) Each woman faces the same budget constraint.
B) The slope of the budget constraint is the same for each woman.
C) The area underneath the budget constraint is larger for Chelsea than for Karen.
D) All of the above are correct.
A) Each woman faces the same budget constraint.
B) The slope of the budget constraint is the same for each woman.
C) The area underneath the budget constraint is larger for Chelsea than for Karen.
D) All of the above are correct.
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62
A consumer who doesn't spend all of her income
A) would be at a point outside of her budget constraint.
B) would be at a point inside her budget constraint.
C) must not be consuming positive quantities of all goods.
D) must be consuming at a point where her budget constraint touches one of the axes.
A) would be at a point outside of her budget constraint.
B) would be at a point inside her budget constraint.
C) must not be consuming positive quantities of all goods.
D) must be consuming at a point where her budget constraint touches one of the axes.
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63
Figure 21-1 
-Refer to Figure 21-1.A consumer that chooses to spend all of her income could be at which point(s)on the budget constraint?
A) A only
B) E only
C) B,C,or D only
D) A,B,C,or D only

-Refer to Figure 21-1.A consumer that chooses to spend all of her income could be at which point(s)on the budget constraint?
A) A only
B) E only
C) B,C,or D only
D) A,B,C,or D only
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64
Suppose a consumer has an income of $800 per month and that she spends her entire income each month on beer and bratwurst.The price of a pint of beer is $5,and the price of a bratwurst is $4.Which of the following combinations of beers and bratwursts represents a point that would lie directly on the consumer's budget constraint?
A) 160 beers and 200 bratwursts
B) 40 beers and 50 bratwursts
C) 80 beers and 100 bratwursts
D) 80 beers and 0 bratwursts
A) 160 beers and 200 bratwursts
B) 40 beers and 50 bratwursts
C) 80 beers and 100 bratwursts
D) 80 beers and 0 bratwursts
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65
Assume that a college student spends her income on mac-n-cheese and CDs.The price of one box of mac-n-cheese is $1,and the price of one CD is $12.If she has $100 of income,she could choose to consume
A) 15 boxes of mac-n-cheese and 6 CDs.
B) 20 boxes of mac-n-cheese and 7 CDs.
C) 10 boxes of mac-n-cheese and 8 CDs.
D) 30 boxes of mac-n-cheese and 6 CDs.
A) 15 boxes of mac-n-cheese and 6 CDs.
B) 20 boxes of mac-n-cheese and 7 CDs.
C) 10 boxes of mac-n-cheese and 8 CDs.
D) 30 boxes of mac-n-cheese and 6 CDs.
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66
Suppose a consumer has an income of $800 per month and that she spends her entire income each month on beer and bratwurst.The price of a pint of beer is $5,and the price of a bratwurst is $4.Which of the following combinations of beers and bratwursts represents a point that would lie to the exterior of the consumer's budget constraint?
A) 160 beers and 200 bratwursts
B) 40 beers and 50 bratwursts
C) 80 beers and 100 bratwursts
D) 160 beers and 0 bratwursts
A) 160 beers and 200 bratwursts
B) 40 beers and 50 bratwursts
C) 80 beers and 100 bratwursts
D) 160 beers and 0 bratwursts
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67
Figure 21-1 
-Refer to Figure 21-1.Which point in the figure showing a consumer's budget constraint represents the consumer's income divided by the price of a CD?
A) point A
B) point C
C) point D
D) point E

-Refer to Figure 21-1.Which point in the figure showing a consumer's budget constraint represents the consumer's income divided by the price of a CD?
A) point A
B) point C
C) point D
D) point E
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68
Figure 21-2 
-Refer to Figure 21-2.Which points are affordable?
A) W,X,and Y only
B) Z only
C) V,W,X,and Y only
D) V,W,X,Y,and Z

-Refer to Figure 21-2.Which points are affordable?
A) W,X,and Y only
B) Z only
C) V,W,X,and Y only
D) V,W,X,Y,and Z
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69
Figure 21-1 
-Refer to Figure 21-1.All of the points identified in the figure represent affordable consumption options with the exception of
A) A.
B) E.
C) A and E.
D) None.All points are affordable.

-Refer to Figure 21-1.All of the points identified in the figure represent affordable consumption options with the exception of
A) A.
B) E.
C) A and E.
D) None.All points are affordable.
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70
Consider two goods,books and hamburgers.The slope of the consumer's budget constraint is measured by the
A) consumer's income divided by the price of hamburgers.
B) relative price of books and hamburgers.
C) consumer's marginal rate of substitution.
D) number of books purchased divided by the number of hamburgers purchased.
A) consumer's income divided by the price of hamburgers.
B) relative price of books and hamburgers.
C) consumer's marginal rate of substitution.
D) number of books purchased divided by the number of hamburgers purchased.
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71
Assume that a college student spends her income on books and pizza.The price of a pizza is $8,and the price of a book is $15.If she has $100 of income,she could choose to consume
A) 8 pizzas and 4 books.
B) 4 pizzas and 5 books.
C) 9 pizzas and 3 books.
D) 4 pizzas and 3 books.
A) 8 pizzas and 4 books.
B) 4 pizzas and 5 books.
C) 9 pizzas and 3 books.
D) 4 pizzas and 3 books.
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72
Figure 21-2 
-Refer to Figure 21-2.A consumer that chooses to spend all of her income could be at which point(s)on the budget constraint?
A) V only
B) Z only
C) V,W,X,or Y only
D) W,X,or Y only

-Refer to Figure 21-2.A consumer that chooses to spend all of her income could be at which point(s)on the budget constraint?
A) V only
B) Z only
C) V,W,X,or Y only
D) W,X,or Y only
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73
Figure 21-2 
-Refer to Figure 21-2.Which of the following statements is not correct?
A) Points W,X,and Y all cost the consumer the same amount of money.
B) Point Z is unaffordable for the consumer given his budget constraint.
C) Point V costs less than point Z.
D) Points W,X,and Y give the consumer the same level of satisfaction.

-Refer to Figure 21-2.Which of the following statements is not correct?
A) Points W,X,and Y all cost the consumer the same amount of money.
B) Point Z is unaffordable for the consumer given his budget constraint.
C) Point V costs less than point Z.
D) Points W,X,and Y give the consumer the same level of satisfaction.
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74
Karen,Tara,and Chelsea each buy ice cream and paperback novels to enjoy on hot summer days.Ice cream costs $5 per gallon,and paperback novels cost $8 each.Karen has a budget of $80,Tara has a budget of $60,and Chelsea has a budget of $40 to spend on ice cream and paperback novels.Who can afford to purchase 5 gallons of ice cream and 8 paperback novels?
A) Karen,Tara,and Chelsea
B) Karen only
C) Tara and Chelsea but not Karen
D) none of the women
A) Karen,Tara,and Chelsea
B) Karen only
C) Tara and Chelsea but not Karen
D) none of the women
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75
An increase in income will cause a consumer's budget constraint to
A) shift outward,parallel to its initial position.
B) shift inward,parallel to its initial position.
C) pivot around the horizontal axis.
D) pivot around the vertical axis.
A) shift outward,parallel to its initial position.
B) shift inward,parallel to its initial position.
C) pivot around the horizontal axis.
D) pivot around the vertical axis.
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76
Suppose a consumer has an income of $800 per month and that she spends her entire income each month on beer and bratwurst.The price of a pint of beer is $5,and the price of a bratwurst is $4.Which of the following combinations of beers and bratwursts represents a point that would lie to the interior of the consumer's budget constraint?
A) 160 beers and 200 bratwursts
B) 40 beers and 50 bratwursts
C) 80 beers and 100 bratwursts
D) 160 beers and 0 bratwursts
A) 160 beers and 200 bratwursts
B) 40 beers and 50 bratwursts
C) 80 beers and 100 bratwursts
D) 160 beers and 0 bratwursts
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77
Karen,Tara,and Chelsea each buy ice cream and paperback novels to enjoy on hot summer days.Ice cream costs $5 per gallon,and paperback novels cost $8 each.Karen has a budget of $80,Tara has a budget of $60,and Chelsea has a budget of $40 to spend on ice cream and paperback novels.Who can afford to purchase 4 gallons of ice cream and 5 paperback novels?
A) Karen,Tara,and Chelsea
B) Karen only
C) Karen and Tara but not Chelsea
D) none of the women
A) Karen,Tara,and Chelsea
B) Karen only
C) Karen and Tara but not Chelsea
D) none of the women
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Unlock for access to all 354 flashcards in this deck.
Unlock Deck
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78
A budget constraint illustrates the
A) prices that a consumer chooses to pay for products he consumes.
B) purchases made by consumers.
C) consumption bundles that a consumer can afford.
D) consumption bundles that give a consumer equal satisfaction.
A) prices that a consumer chooses to pay for products he consumes.
B) purchases made by consumers.
C) consumption bundles that a consumer can afford.
D) consumption bundles that give a consumer equal satisfaction.
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79
When the price of a shirt falls,the
A) quantity of shirts demanded falls.
B) quantity of shirts demanded rises.
C) quantity of shirts supplied rises.
D) demand for shirts falls.
A) quantity of shirts demanded falls.
B) quantity of shirts demanded rises.
C) quantity of shirts supplied rises.
D) demand for shirts falls.
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80
Suppose a consumer spends his income on CDs and DVDs.If his income decreases,the budget constraint for CDs and DVDs will
A) shift outward,parallel to the original budget constraint.
B) shift inward,parallel to the original budget constraint.
C) rotate outward along the CD axis because he can afford more CDs.
D) rotate outward along the DVD axis because he can afford more DVDs.
A) shift outward,parallel to the original budget constraint.
B) shift inward,parallel to the original budget constraint.
C) rotate outward along the CD axis because he can afford more CDs.
D) rotate outward along the DVD axis because he can afford more DVDs.
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Unlock Deck
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