Deck 11: Designing Print and Online Documents

Question 1

Chapter 11 identifies five goals of document design. One goal is to make a good impression on readers. What are two other goals mentioned in Chapter 11?

A) to help readers find the information they need
B) to use several different colors
C) to help readers remember the information
D) to help readers get through the document quickly
E) to prevent readers from becoming bored or distracted

Answer 1

A, C

Question 2

An inappropriate choice in which of following areas has the highest potential to confuse an international audience?

A) the thickness of the paper
B) the type of binding used
C) the pictures used as icons
D) the typeface chosen for body text

Answer 2

C

Question 3

You are working on a brochure about your business. The type for the body text will be black and that for the section headings will be blue. What document-design principles are you implementing with these color choices?

A) proximity and alignment
B) alignment and repetition
C) contrast and alignment
D) contrast and repetition

Answer 3

D

Question 4

What is the definition of queuing?

A) Queuing is a page-design technique in which two or three columns are distributed evenly across the page.
B) Queuing is a page-design technique in which visual patterns show levels of importance.
C) Queuing is a page-design technique in which text and graphics are arranged in a symmetrical pattern.
D) Queuing is a page-design technique in which text and graphics are arranged in a straight line, or queue.

Question 5

The following graphic shows a page from a user's manual. Which of the following should the writer of this manual NOT consider doing?

A) chunking
B) using consistent page grids
C) increasing negative space
D) adding pull quotes

Question 6

Which of the following is a guideline for creating effective links in online documents?

A) Trust readers to know what the linked page will contain.
B) Structure your sentences as if there were no links in the text.
C) Use custom colors for linked text.
D) Make links bold, italic, and underlined for emphasis.

Question 7

If you know the audience for your website is diverse, what should you do?

A) Provide more than one way to find specific content.
B) Avoid creating a list of frequently asked questions (FAQs).
C) Incorporate graphics of sports and use sports-related metaphors.
D) Use a high-tech, complex page design to impress site visitors.

Question 8

Chapter 11 discusses four basic principles for designing effective documents. One is proximity. What are two other basic principles discussed in the chapter?

A) alignment
B) consistency
C) variety
D) contrast

Question 9

Which aspects of typography affect the white space of a document?

A) line length, sentence length, and word length
B) leading, color, and sentence length
C) line spacing, line length, and justification
D) line spacing, headings, and footers

Question 10

Which of the following is a potential drawback of using a multicolumn design?

A) It shortens the length of lines of text, making them harder to read.
B) It might increase the amount of space between a picture and the text describing it.
C) It might lead to more words on a page than a single-column design.
D) It might differ from the design the audience expects to see.

Question 11

You are writing a report using a template provided by your supervisor. If you increase the margins around your pages by 30 percent and do not change anything else, which aspect of the overall design will change the most?

A) proximity
B) alignment
C) contrast
D) repetition

Question 12

Which of these design features in a document does not primarily involve the principle of contrast?

A) a rule
B) a pull quote
C) a screen
D) a marginal gloss

Question 13

A writer for a company headquartered in Texas is designing a 100-page report, the text of which will be single-spaced to reduce printing costs. If she wants the report to be as easy to read as possible, which of the following should the writer NOT do?

A) Place the top-level headings along the left margin and indent each subsequent level by several spaces.
B) Use full justification.
C) Use a heading at each significant change of topic.
D) Use chunking to separate paragraphs.

Question 14

Which of the following is NOT a guideline for creating a readable website?

A) Use thumbnail graphics.
B) Use complex background images with fine details.
C) Choose conservative colors for body text.
D) Avoid clip-art graphics.

Question 15

Which document-design practice will most effectively convey the hierarchy within a document?

A) queuing
B) chunking
C) underlining
D) binding

Question 16

Helvetica Regular, Helvetica Light, Helvetica Italic, and Helvetica Bold all belong to what group?

A) a typeface
B) a type family
C) a type case
D) a type setting

Question 17

Which design principle is especially important when creating accessing aids for your document?

A) repetition
B) alignment
C) proximity
D) contraction

Question 18

Which of these is NOT a resource to consider when planning a document project?

A) accessibility
B) time
C) equipment
D) money

Question 19

what can you do to make a website easy to navigate?

A) Use "Back to top" links on long pages.
B) Include a site map.
C) Use a table of contents at the top of long pages.
D) All responses are correct.
E) None of the responses are correct.

Question 20

A technical writer is designing a manual to be used by technicians repairing stereo systems. Repair technicians will be seated at workbenches with bright lighting overhead. They will need both hands to work on the equipment while reading manual instructions. Which of the following design decisions is inappropriate?

A) using perfect binding
B) choosing a size of 6 x 9 inches for the manual
C) printing on nonglare, tinted paper
D) making the manual as concise as possible

Question 21

One of the main challenges of document design is using as few pages as possible while still making the document easy to read.

Question 22

A page grid is a drawing, or map, in which areas of white space and text in a document are arranged clearly and consistently.

Question 23

The most effective way to distinguish one level of heading from another is to use different sizes of type.

Question 24

margins serve four main purposes within a document. Identify two.

Question 25

In designing an entire document as opposed to individual pages, you will need to consider size, paper, bindings, and accessing aids.

Question 26

What is the design term for a straight line on a page or screen?

Question 27

An idiom is a phrase identified by linguists as universally understandable.

Question 28

What is chunking?

Question 29

Text printed in uppercase letters is easier to read than text set in a mix of uppercase and lowercase letters.

Question 30

Chapter 11 identifies five goals of document design. One goal is to make a good impression on readers. What are two other goals mentioned in the chapter?

Question 31

Chapter 11 lists three kinds of physical impairments that may prevent someone from fully using your site. One is hearing impairment. What is another?

Question 32

You receive a progress report in which all of the first-level headings are in the same typeface and type size and have the same spacing and color. Which design principle do these characteristics reflect?

Question 33

What is queuing?

Question 34

What is the difference between a serif typeface and a sans-serif typeface?

Question 35

Which principle states that the human eye is drawn to-and that the brain interprets-differences in appearance between two items?

Question 36

In typography, what is leading?

Question 37

Chunking is the practice of using visual patterns to distinguish types of information so that readers can decide what they want to read.

Question 38

Chapter 11 discusses four basic principles for designing effective documents and websites. One is contrast. What are the other three basic principles discussed in the chapter?

Question 39

An estimated 50 percent of Internet users are nonnative speakers of English.