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Essentials of Marketing 14th Edition by William Perreault, Joseph Cannon,Jerome McCarthy
Edition 14ISBN: 978-0077861049Essentials of Marketing 14th Edition by William Perreault, Joseph Cannon,Jerome McCarthy
Edition 14ISBN: 978-0077861049 Exercise 9
How should social class influences affect the planning of a new restaurant in a large city? How might the Four Ps be adjusted?
Explanation
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The marketing mix is defined as the 4Ps'...
Essentials of Marketing 14th Edition by William Perreault, Joseph Cannon,Jerome McCarthy
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