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Essentials of Contemporary Management 7th Edition by Gareth Jones,Jennifer George
Edition 7ISBN: 978-1259545474Essentials of Contemporary Management 7th Edition by Gareth Jones,Jennifer George
Edition 7ISBN: 978-1259545474 Exercise 6
What is CRM, and how can it help improve responsiveness to customers? [LO 14-2]
Explanation
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Customer relationship management (CRM) i...
Essentials of Contemporary Management 7th Edition by Gareth Jones,Jennifer George
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Character 255
