
Management 13th Edition by John Schermerhorn,Daniel Bachrach
Edition 13ISBN: 978-1118841518
Management 13th Edition by John Schermerhorn,Daniel Bachrach
Edition 13ISBN: 978-1118841518 Exercise 16
According to Porter's model of competitive strategies, a firm that wants to compete with its rivals in a broad market by selling a very low-priced product would need to successfully implement a ____________ strategy. (a) retrenchment
(b) differentiation
(c) cost leadership
(d) diversification
(b) differentiation
(c) cost leadership
(d) diversification
Explanation
Cost leadership is a strategy that tries...
Management 13th Edition by John Schermerhorn,Daniel Bachrach
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