Business 12th Edition by William Pride,Robert Hughes,Jack Kapoor

Exercise 1

SOCIAL MEDIA EXERCISE
As more and more people have smartphones, it is becoming quite clear that products like Google Wallet will soon become popular electronic money-management tools, especially for Millennials- people born after 1980. Google Wallet is a new way to use your smartphone to pay for things both in store and online. Google says you can "Save time and money by shopping with Google Wallet-a smart, virtual wallet that stores your payment cards, offers, and more on your phone and online." Take a look at Google Wallet to see how it works. www.google.com/ wallet.
1. For the consumer, what are the advantages and disadvantages of Google Wallet (and similar services)?
2. For merchants, what are the advantages and disadvantages of Google Wallet (and similar services)?
3. Would you use Google Wallet? Why or why not?