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Retailing Management 8th Edition by Michael Levy,Barton Weitz
Edition 8ISBN: 978-0073530024Retailing Management 8th Edition by Michael Levy,Barton Weitz
Edition 8ISBN: 978-0073530024 Exercise 114
Work out the dollars to be devoted to each medium.
Explanation
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The case deals with a consumer electroni...
Retailing Management 8th Edition by Michael Levy,Barton Weitz
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Character 255
