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Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell
Edition 17ISBN: 978-1285895321Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell
Edition 17ISBN: 978-1285895321 Exercise 24
What type of organization might use a venture team to develop new products? What are the advantages and disadvantages of such a team?
Explanation
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To develop new products organizations th...
Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell
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