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book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

Edition 3ISBN: 978-0077622114
book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

Edition 3ISBN: 978-0077622114
Exercise 9
Explain the four service gaps identified by the Service Gaps Model.
2. List at least two ways to overcome each of the four service gaps.
Explanation
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(1)Gap's model:
A model which is develo...

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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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