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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
Edition 3ISBN: 978-0077622114Marketing 3rd Edition by Dhruv Grewal,Michael Levy
Edition 3ISBN: 978-0077622114 Exercise 10
A customer raises the following reservations. How do you respond?
a. "I really like all the things this copier does, but I don't think it's going to be very reliable. With all those features, something's got to go wrong."
b. "Your price for this printer is higher than the price I saw advertised on the Internet."
a. "I really like all the things this copier does, but I don't think it's going to be very reliable. With all those features, something's got to go wrong."
b. "Your price for this printer is higher than the price I saw advertised on the Internet."
Explanation
Verified
Verified
Every customer is different and has thei...
Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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