Exam 4: Communication Skills
Exam 1: Overview of Personal Selling103 Questions
Exam 2: Building Trust and Sales Ethics107 Questions
Exam 3: Understanding Buyers129 Questions
Exam 4: Communication Skills126 Questions
Exam 5: Strategic Prospecting and Preparing for Sales Dialogue109 Questions
Exam 6: Planning Sales Dialogues and Presentations113 Questions
Exam 7: Sales Dialogue: Creating and Communicating Value131 Questions
Exam 8: Addressing Concerns and Earning Commitment116 Questions
Exam 9: Expanding Customer Relations114 Questions
Exam 10: Adding Value: Self-Leadership and Teamwork137 Questions
Exam 11: Sales Management and Sales 2.0186 Questions
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Within the SPIN questioning system, which questions are designed to serve as a transition from need identification to presentation of solutions?
(Multiple Choice)
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A salesperson wishing to uncover a prospect's perceptions and feelings regarding a proposed solution should use which of the following types of questions?
(Multiple Choice)
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"Do you see the merits of the solution I'm proposing?" is an example of which type of questions?
(Multiple Choice)
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Which of the following is not a type of question described in the text?
(Multiple Choice)
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Questions designed to probe information gained in the assessment stage of ADAPT are called Discovery questions.
(True/False)
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With respect to SPIN, "would you like to learn more about how we can solve that problem?" is an example of a/an ______________question.
(Short Answer)
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One of the problems many people have with listening is that they make assumptions about what the other person is saying before that person is finished communicating.
(True/False)
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If a salesperson were to say "that sounds like an important issue, could you give me an example of what you mean?" he/she would be asking which type of question?
(Multiple Choice)
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In order to collect important information concerning the needs of the buyer, the salesperson should utilize tactical questions.
(True/False)
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A salesperson will use Transition questions to move the sales call from the rapport building stage to the needs discovery stage.
(True/False)
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In face-to-face communication the verbal portion of the message accounts for about 90% of the meaning.
(True/False)
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According to the model of active listening described in the text, after sensing the buyer's message the salesperson is ready to respond.
(True/False)
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Which of the following is not an objective of strategic questioning?
(Multiple Choice)
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With respect to ADAPT, "who is your current supplier?" is an example of a/an _________________question.
(Short Answer)
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By demonstrating effective listening, a salesperson is able to do which of the following?
(Multiple Choice)
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"Have your employees ever had any trouble managing their time?" is an example of a problem question.
(True/False)
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In order to be an effective listener a salesperson must do which of the following?
(Multiple Choice)
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In our culture, crossed arms is often an indication of defensiveness.
(True/False)
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The question "So, do you understand how this software will make your employees more productive?" is attempting to accomplish which of the following objectives?
(Multiple Choice)
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