Exam 6: Analyzing the Audience  

Michael is preparing a persuasive speech for class in opposition to gun control. The most important factor for Michael to consider when analyzing his audience is probably its

As a general rule, the larger your audience, the more formal your speech presentation should be.

Because men and women in the United States share a much broader range oexperiences than they once did, gender is no longer a significant factor in demographic audience analysis.

The major advantage ousing fixed-alternative questions in an audience-analysis questionnaire is that they

According to your textbook, which othe following is a factor in situational audience analysis?

When you construct an audience-analysis questionnaire, scale questions give respondents the maximum leeway in responding.

As your textbook explains, a speaker's frame oreference is usually the same as that ohis or her listeners.

According to your textbook, which othe following is a demographic characteristic oa speech audience?

The size othe audience is one othe factors to be considered in situational audience analysis.

Adapting to audiences is one othe easiest tasks facing beginning speakers.

According to your textbook, which othe following is a demographic characteristic oa speech audience?

Iyou were giving an informative speech to a general audience about the war in Vietnam, the most important demographic factor to consider in analyzing your audience would probably be the

A landlord with a bad reputation among students for her high rent, deceptive advertising, and refusal to return security deposits is speaking to a campus group about how the city's new zoning law will affect students. The most important factor the landlord should consider in her situational audience analysis is probably her listeners'

As explained in your textbook, __________ audience analysis usually builds on demographic audience analysis.

The major advantage ousing _______________ questions in an audience-analysis questionnaire is that they help reveal the strength oa respondent's attitudes or feelings.

Everyone in the room was set to applaud as Raymond started to wrap up his wedding toast. But instead ofinishing, he said, "Now that I have you all here, let me tell you about the great new app my company is developing." When Raymond finishing talking about the app, there was little applause and a serious glare from the bride and groom. Which aspect oaudience analysis did Raymond fail to take into consideration?

As your textbook explains, a questionnaire item that gives the respondent the widest freedom in answering is called an)

Employers are looking for college graduates who can communicate effectively with people odifferent cultural backgrounds.

Audience size, the physical setting for the speech, and the audience's disposition toward the topic, the speaker, and the occasion are all elements osituational audience analysis.

The classroom is an artificial speaking situation in which you can overlook the attitudes and interests oyour audience.