Exam 3: Ethics: The Foundation for Partnering Relationships That Create Value
Exam 1: Relationship Selling Opportunities in the Information Economy75 Questions
Exam 2: Evolution of Selling Models That Compliment the Marketing Concept77 Questions
Exam 3: Ethics: The Foundation for Partnering Relationships That Create Value75 Questions
Exam 4: Creating Value with a Relationship Strategy75 Questions
Exam 5: Communication Styles: A Key to Adaptive Selling Today75 Questions
Exam 6: Creating Product Solutions78 Questions
Exam 7: Product-Selling Strategies That Add Value75 Questions
Exam 8: The Buying Process and Buyer Behavior75 Questions
Exam 9: Developing and Qualifying Prospects and Accounts75 Questions
Exam 10: Approaching the Customer with Adaptive Selling75 Questions
Exam 11: Determining Customer Needs With a Consultative Questioning Strategy77 Questions
Exam 12: Creating Value with the Consultative Presentation75 Questions
Exam 13: Negotiating Buyer Concerns75 Questions
Exam 14: Adapting the Close and Confirming the Partnership76 Questions
Exam 15: Servicing the Sale and Building the Partnership75 Questions
Exam 16: Opportunity Management: The Key to Greater Sales Productivity75 Questions
Exam 17: Management of the Sales Force75 Questions
Select questions type
Accu-Tech,a small company in a tightly-contested market,discovers that sales reps of the firm's main competitor,Compu-World,have been making untrue and unfair oral statements about Accu-Tech products and services. Which term best describes the actions of Compu-World sales reps?
Free
(Multiple Choice)
4.8/5
(36)
Correct Answer:
B
"Erosion of character"takes place when employees:
Free
(Multiple Choice)
4.7/5
(36)
Correct Answer:
D
Which of the following is LEAST likely a characteristic of a person with a high level of emotional intelligence?
Free
(Multiple Choice)
4.7/5
(20)
Correct Answer:
B
A sales rep is in a foreign country and has spent several days with a buyer for a large chain of convenience stores. At the end of the week,the sales rep feels confident that the buyer is ready to purchase,so he asks for the close. The buyer responds that he will be happy to place a large order for the chain as soon as the sales rep gives him an appropriately-sized gift. What should the sales rep most likely do?
(Multiple Choice)
4.9/5
(37)
The primary focus of trust in transactional sales is trust in the person who sells the product.
(True/False)
4.7/5
(39)
An American company has been working on a business deal in a developing nation. This deal will open an entirely new market to the American company,increase stability in the local economy,and provide jobs to thousands of local workers. When the deal reaches the final phases,the local government asks for a sizable bribe from the American company to move forward with the proper permits to continue with the project. Which of the following is the proper analysis of the situation?
(Multiple Choice)
4.8/5
(30)
Yukie,a salesperson for a North American car manufacturer,told one of her prospects that Honda was being investigated in Japan for unfair labor practices. Although she had heard the rumor from someone else,she was confident it was false. Yukie is guilty of:
(Multiple Choice)
4.9/5
(40)
Which of the following would be the best application of principles regarding gift giving to customers?
(Multiple Choice)
4.9/5
(39)
Individuals with high levels of emotional intelligence rarely display the qualities needed to be successful in sales because they appear untrustworthy.
(True/False)
4.8/5
(36)
Which of the following most likely has the LEAST influence on a salesperson's ethical behaviors?
(Multiple Choice)
4.9/5
(25)
Accu-Tech,a small company in a tightly-contested market,discovers that sales reps of the firm's main competitor,Compu-World,have been making false and negative statements about Accu-Tech products and services. One of Accu-Tech's best customers calls the company's CEO asking about the rumors,and the CEO realizes that Accu-Tech may lose business from the Compu-World claims. What should Accu-Tech most likely do?
(Multiple Choice)
4.8/5
(40)
Which of the following would be most helpful to salespeople in dealing with bribery?
(Multiple Choice)
4.8/5
(29)
The role of the salesperson is to diagnose buyer need and determine how to create value from the situation.
(True/False)
4.9/5
(39)
Raj,a sales representative for a software firm,Orion,is giving a sales presentation to Marion,a buyer for a large manufacturing firm,Global-Tech. A sales agreement between the two firms would establish a partnering relationship and a strategic alliance. Which of the following questions is most important to Marion as she makes a buying decision?
(Multiple Choice)
4.9/5
(37)
In consultative sales,the customer's primary focus is a trustworthy:
(Multiple Choice)
4.9/5
(41)
A company's sales goals will never be in conflict with ethical behavior on the part of salespeople.
(True/False)
4.8/5
(41)
The major outcome of a business agreement based on reciprocity is a mutual exchange of benefits.
(True/False)
4.9/5
(29)
Differentiate between business slander,business libel,and product disparagement.
(Essay)
4.7/5
(38)
Ron,a sales representative for a software firm,is giving a sales presentation to Mona,a buyer for a large manufacturing firm. Making a sale to Mona would double Ron's sales amount for the month and lead to a large commission. As they're engaging in small talk,Mona mentions to Ron that she's a huge fan of the local college football team. Ron's wife works at that college and can get season tickets for the games. What should Ron most likely do?
(Multiple Choice)
4.7/5
(34)
Showing 1 - 20 of 75
Filters
- Essay(0)
- Multiple Choice(0)
- Short Answer(0)
- True False(0)
- Matching(0)