Exam 7: Promoting and Maintaining a Website

FTP is the standard for uploading or downloading files over the Internet.

Selecting a domain name is one of the least important decisions you will make.

Search social media platforms you intend to use to check availability of your domain.

What type of business is iPage?

If you are using a web design tool, the tool provides you with server space and access information.

Companies that want to sell ads on their websites or in their apps are called advertisers.

Using which of the following services could you upload your website files directly from your computer's hard disk to your host's web server?

When you make updates to your website, you should replace and upload the contents of the entire website.

Mobile web ads can include ______, which can gather and send information back to the host.

During target audience testing for an e-commerce website, testers might be employees, vendors, and other business partners.

You can increase the possibility of your webpage appearing in some search results lists by including ______ tags.

One advantage of social media it that you can create ______ ads that reach a specific audience based on users' profiles and activity.

List popular social media websites, and describe how you might use each to promote your website.

Which of the following best describes keyword stuffing?

Typically an FTP client user interface provides a split view of the folders and files on a local computer and a remote computer.

The rate at which a visitor shopping at a website becomes a buyer is the website's ______ rate.

A(n)______ server enables testing in an environment similar to that of a live web server.

______ testing involves using a prepublication version of your website.

Affiliate program publishers place specially formatted links to advertisers' websites on their webpages or within apps.

SEO stands for search engine ______.