Question 1

How did Coke get better numbers in the test market?

Accepted Answer

A)  It seasonalized the numbers 
B)  It altered the numbers 
C)  A marketing consultant used the Boys and Girls Clubs to get customers into Burger King to buy Frozen Coke value meals 
D)  Its own employees bought Frozen Coke value meals 
A)  It seasonalized the numbers 
B)  It altered the numbers 
C)  A marketing consultant used the Boys and Girls Clubs to get customers into Burger King to buy Frozen Coke value meals 
D)  Its own employees bought Frozen Coke value meals

Question 2

Buckyballs have been:

Accepted Answer

A)  Recalled and will be required to be reissued with a new warning. 
B)  Permanently recalled. 
C)  Made safer through new sizes and shapes. 
D)  Moved to off-shore production. 
A)  Recalled and will be required to be reissued with a new warning. 
B)  Permanently recalled. 
C)  Made safer through new sizes and shapes. 
D)  Moved to off-shore production.

Question 3

What cases should Chrysler have studied before making its initial decision not to recall? Why?

Accepted Answer

The Ford Pinto, The GM Malibu, The GM Sw

Question 4

The failure to provide adequate warnings for products can result in manufacturer liability.

Accepted Answer

A) True 
 B)False

Question 5

Compare and contrast the cases of Peanut Corporation of America and the Tylenol Quality Control problem.

Accepted Answer

Similarities : 
In both they were trying

Question 6

Tylenol's competitors were able to win customers when Tylenol's quality control problem was revealed.

Accepted Answer

A) True 
 B)False

Question 7

Why did Audi enter into a settlement with 8 Mile and Eminem?

Accepted Answer

A)  Audi had copied the color scheme on one of Eminem's CD covers 
B)  Audi had run an ad with the look and feel of Chrysler's "Lose Yourself" ad 
C)  Audi had used Eminem's photo in one of its ads 
D)  None of the above 
A)  Audi had copied the color scheme on one of Eminem's CD covers 
B)  Audi had run an ad with the look and feel of Chrysler's "Lose Yourself" ad 
C)  Audi had used Eminem's photo in one of its ads 
D)  None of the above

Question 8

In the Peanut Corporation of America case, no senior managers were convicted of crimes.

Accepted Answer

A) True 
 B)False

Question 9

At the heart of the Marsh McLennan mess was:

Accepted Answer

A)  Price-fixing. 
B)  Insider trading. 
C)  Conflicts of interest. 
D)  Both a and c 
A)  Price-fixing. 
B)  Insider trading. 
C)  Conflicts of interest. 
D)  Both a and c

Question 10

Which of the following was not in the e-mails found in Peanut Corporation of America's internal e-mail system?

Accepted Answer

A)  "We at least need to turn the raw peanuts on the floor into money." 
B)  "Clean 'em up and ship them." 
C)  "I can sign without running the tests." 
D)  "This time lapse is costing us $$$$." 
A)  "We at least need to turn the raw peanuts on the floor into money." 
B)  "Clean 'em up and ship them." 
C)  "I can sign without running the tests." 
D)  "This time lapse is costing us $$$$."

Question 11

On-Wheels is a meal delivery service. On-Wheels advertises as follows: ​
I.           Always hot
II.          Always on time
III.         Just like you remember at home
IV.         You will be healthier
​
Which of the above would be express warranties?

Accepted Answer

A)  I, II 
B)  I, II, IV 
C)  II only 
D)  I, II, III, IV 
A)  I, II 
B)  I, II, IV 
C)  II only 
D)  I, II, III, IV

Question 12

How did Coke managers react when an employee brought the Boys and Girls Club issue to their attention?

Accepted Answer

A)  It went to Burger King and apologized 
B)  It fired the employee 
C)  It asked the employee to conduct a complete investigation 
D)  None of the above 
A)  It went to Burger King and apologized 
B)  It fired the employee 
C)  It asked the employee to conduct a complete investigation 
D)  None of the above

Question 13

Refer back to Unit Four and discuss why Tylenol (McNeil) behaved so differently in the quality control situation as opposed to the poisoning situation.

Accepted Answer

Students should focus on the culture. In

Question 14

What problems did Tylenol experience between 2010 and 2012?

Accepted Answer

A)  A phantom recall 
B)  Shoddy manufacturing practices 
C)  A drop of 55% in Tylenol sales 
D)  All of the above 
A)  A phantom recall 
B)  Shoddy manufacturing practices 
C)  A drop of 55% in Tylenol sales 
D)  All of the above

Question 15

What did the GM internal memo estimate the cost of the exploding gas tanks would be to GM?

Accepted Answer

A)  $2.40 per car 
B)  The memo did not do that analysis because it did not put a value on human life 
C)  GM had learned from the Ford Pinto case and did not have such a memo 
D)  $200,000 per car 
A)  $2.40 per car 
B)  The memo did not do that analysis because it did not put a value on human life 
C)  GM had learned from the Ford Pinto case and did not have such a memo 
D)  $200,000 per car

Question 16

"No exceptions. No excuses." That is Franco's Pizza's motto. Every customer gets a Franco's pizza on time and as it was ordered - no exceptions, no excuses. Ronnie delivers Franco's pizza and is known in the area around Franco's for his reckless driving. "I have to get the pizza to the customers on time." If the pizza is not on time, Ronnie has to pay for it out of his tip money. When Franco is told about Ronnie's driving by the owner of a pet store nearby he responds, "Sorry. That is not who Franco's is. We work hard, but we would never put others at risk." Which of the following is correct about Franco's?

Accepted Answer

A)  Franco is not responsible for Ronnie's driving because he never instructed him to do that. 
B)  Franco's culture is a good one for performance and customer satisfaction. 
C)  Franco's mantra has countermanded its culture. 
D)  All of the above 
A)  Franco is not responsible for Ronnie's driving because he never instructed him to do that. 
B)  Franco's culture is a good one for performance and customer satisfaction. 
C)  Franco's mantra has countermanded its culture. 
D)  All of the above

Question 17

Privity of contract is required under tort law for product liability recovery.

Accepted Answer

A) True 
 B)False

Question 18

Fans who paid to watch the Pacquiao-Mayweather fight were not told about Pacquiao's injury before the fight.

Accepted Answer

A) True 
 B)False

Question 19

What was the original verdict against GM in the LA Malibu case?

Accepted Answer

A)  $1.2 billion 
B)  $2 billion 
C)  $4.9 billion 
D)  $5.0 billion 
A)  $1.2 billion 
B)  $2 billion 
C)  $4.9 billion 
D)  $5.0 billion

Question 20

Doreen and Al are sales reps for competing product lines of school desks in the same state. They run into each other at the Expo Hall for a state convention of high school principals and other education administrators. During a slow period in the Expo Hall, Doreen and Al talk about their upcoming sales pitches a various schools. They discover that they are both pitching to the same schools. Al proposes the following to Doreen, "Why don't you take Winterbury Elementary and I will take Red Stone Middle School?   Just submit a higher bid on Red Stone and I will submit a high bid on Winterbury. That way we both get one contract each." Which of the following statements is correct?

Accepted Answer

A)  As long as they both bid, there is no problem with their agreement. 
B)  As long as they do not mention their prices to each other, there is no problem with their agreement. 
C)  This arrangement is a violation of antitrust laws. 
D)  Throwing a bid is not an antitrust violation; it is their decision. 
A)  As long as they both bid, there is no problem with their agreement. 
B)  As long as they do not mention their prices to each other, there is no problem with their agreement. 
C)  This arrangement is a violation of antitrust laws. 
D)  Throwing a bid is not an antitrust violation; it is their decision.

How did Coke get better numbers in the test market?

Buckyballs have been:

What cases should Chrysler have studied before making its initial decision not to recall? Why?

The failure to provide adequate warnings for products can result in manufacturer liability.

Compare and contrast the cases of Peanut Corporation of America and the Tylenol Quality Control problem.

Tylenol's competitors were able to win customers when Tylenol's quality control problem was revealed.

Why did Audi enter into a settlement with 8 Mile and Eminem?

In the Peanut Corporation of America case, no senior managers were convicted of crimes.

At the heart of the Marsh McLennan mess was:

Which of the following was not in the e-mails found in Peanut Corporation of America's internal e-mail system?

On-Wheels is a meal delivery service. On-Wheels advertises as follows: I. Always hot II. Always on time III. Just like you remember at home IV. You will be healthier Which of the above would be express warranties?

How did Coke managers react when an employee brought the Boys and Girls Club issue to their attention?

Refer back to Unit Four and discuss why Tylenol (McNeil) behaved so differently in the quality control situation as opposed to the poisoning situation.

What problems did Tylenol experience between 2010 and 2012?

What did the GM internal memo estimate the cost of the exploding gas tanks would be to GM?

Privity of contract is required under tort law for product liability recovery.

Fans who paid to watch the Pacquiao-Mayweather fight were not told about Pacquiao's injury before the fight.

What was the original verdict against GM in the LA Malibu case?

Ethical Theory, Philosophical Foundations, Our Reasoning Flaws, and Types of Ethical Dilemmas

Business and Its Ethical Dilemmas

Business, Stakeholders, Social Responsibility, and Sustainability

Ethics and Company Culture

Ethics and Contracts

Ethics in International Business

Ethics, Business Operations, and Rights

Ethics and Competition

Filters

Exam 8: Ethics and Products

How did Coke get better numbers in the test market?

Buckyballs have been:

What cases should Chrysler have studied before making its initial decision not to recall? Why?

The failure to provide adequate warnings for products can result in manufacturer liability.

Compare and contrast the cases of Peanut Corporation of America and the Tylenol Quality Control problem.

Tylenol's competitors were able to win customers when Tylenol's quality control problem was revealed.

Why did Audi enter into a settlement with 8 Mile and Eminem?

In the Peanut Corporation of America case, no senior managers were convicted of crimes.

At the heart of the Marsh McLennan mess was:

Which of the following was not in the e-mails found in Peanut Corporation of America's internal e-mail system?

On-Wheels is a meal delivery service. On-Wheels advertises as follows: ​ I. Always hot II. Always on time III. Just like you remember at home IV. You will be healthier ​ Which of the above would be express warranties?

How did Coke managers react when an employee brought the Boys and Girls Club issue to their attention?

Refer back to Unit Four and discuss why Tylenol (McNeil) behaved so differently in the quality control situation as opposed to the poisoning situation.

What problems did Tylenol experience between 2010 and 2012?

What did the GM internal memo estimate the cost of the exploding gas tanks would be to GM?

Privity of contract is required under tort law for product liability recovery.

Fans who paid to watch the Pacquiao-Mayweather fight were not told about Pacquiao's injury before the fight.

What was the original verdict against GM in the LA Malibu case?

Ethical Theory, Philosophical Foundations, Our Reasoning Flaws, and Types of Ethical Dilemmas

Business and Its Ethical Dilemmas

Business, Stakeholders, Social Responsibility, and Sustainability

Ethics and Company Culture

Ethics and Contracts

Ethics in International Business

Ethics, Business Operations, and Rights

Ethics and Competition

Filters

On-Wheels is a meal delivery service. On-Wheels advertises as follows: I. Always hot II. Always on time III. Just like you remember at home IV. You will be healthier Which of the above would be express warranties?