Exam 6: Competitive Rivalry and Competitive Dynamics Emea Edition

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A company in a ____ industry is LEAST likely to make heavy use of patents and copyrights.

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D

On the whole there are more competitive responses to

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B

Without available resources (such as financial capital and people), the firm lacks the ability to attack a competitor or respond to its actions.

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True

First movers are

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Consumer goods producers are innovating in terms of healthy products. This type of incremental innovation is typical of

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What factors contribute to the likelihood of a response to a competitive action?

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Define competitive actions and responses and explain the two types of competitive actions and responses.

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In general, small firms are more likely than large firms to launch competitive actions and tend to do it more quickly.

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In general, strategic actions elicit fewer competitive responses than do tactical actions.

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A competitive action is a strategic or tactical action taken by a firm to gain or defend a competitive advantage or improve its market position.

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Quality is a universal theme and is a necessary, but not a sufficient, condition for competitive success.

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Research suggests that a firm with greater multimarket contact is _______ likely to initiate and attack, and _____ likely to respond aggressively when attacked.

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Market commonality is concerned with the number of markets with which the firm and a competitor are jointly involved and the degree of importance of the individual markets to each.

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In general, compared with firms which compete in only one market, among firms which face one another in multiple markets there is

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Multimarket competition occurs when firms

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The benefits of being a first mover are most substantial in fast cycle markets.

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An organization's loyalty to its own product is a competitive disadvantage in a ____ market.

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Companies in fast-cycle markets need to profit quickly from an innovative product for all of the following reasons EXCEPT

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Firms operating in the same market, offering similar products and targeting similar customers are competitors.

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Late movers are those firms that

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