Exam 8: Global Strategy

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The "liability of foreignness" will have a greater negative impact on a firm using a multidomestic strategy than on a firm using a global strategy.

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Multinational firms have many opportunities to learn from their experiences in international markets, but they must have a strong R&D system to absorb the knowledge.

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U.S. cola companies entered the global market because of

(Multiple Choice)
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If conflict in a strategic alliance or joint venture is not manageable, a(n) _______may be a better option.

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Export, licensing, and the strategic alliance entry modes are also appropriate when firms want to establish a strong presence in an international market.

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Firms able to standarize the processes used to produce, sell, distribute, and service their products across country borders enhance their ability to

(Multiple Choice)
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Having substantial supplies of critical basic natural resources is a necessary condition for a country to support businesses which can successfully compete in international markets.

(True/False)
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In France, fine dressmaking and tailoring have been a tradition predating Queen Marie Antoinette. Cloth manufacturers, design schools, craft apprenticeship programs, modeling agencies, and so forth, all exist to supply the clothing industry. This is an example of the ____ in Porter's model.

(Multiple Choice)
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The greenfield venture option is useful when control of proprietary technology is important in an international expansion.

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The three basic benefits of international strategies are 1) increased market size; 2) increased economies of scale and learning; and 3) development of competitive advantages through location.

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Some of the costs incurred by firms pursuing international diversification may derive from higher coordination expenses, trade barriers, and lack of familiarity with local cultures.

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The "regionalization" environmental trend means that firms can focus on a region (customization) but also have some standardization or sharing within the region.

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According to the Chapter 8 Strategic Focus, Starbucks' international strategy for success in China is a cost leadership business-level strategy coupled with a multidomestic corporate-level strategy.

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A company that chooses a truly global corporate-level strategy assumes that the liability of foreignness will be minimal.

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What are the incentives for firms to use international strategies? What are the three basic benefits firms can derive by moving into international markets?

(Essay)
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Four types of distances are associated with the liability of foreignness: cultural, administrative, geographic, and economic.

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Michael Porter's Determinants of National Advantage describe factors associated with the firm's domestic environment that contribute to its dominance in a particular global industry.

(True/False)
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South Korea's success in international markets is primarily a result of its abundant natural resources.

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Embracing the global marketplace is important to Starbucks because it commands less that one percent of the global coffee market suggesting that there is room for growth. (Chapter 8 Opening Case)

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If intellectual property rights in an emerging economy are not well-protected, the number of firms in the industry is rapidly growing, and the need for global integration is high, ____ is the preferred entry mode.

(Multiple Choice)
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