Exam 1: Understanding Multimedia

The execution of a series of sequential actions performed by a digital device or software application is called _________________.

Social bookmarking is one of the most significant features of old media.

Historically, old media relied on _________________ methods of recording and distribution,

An algorithm is a mathematical sequence or set of instructions for solving a problem.

Batch processing is made possible because of automation, one of the five principles of new media.

The principle of variability states that digital objects retain their individuality when combined with other objects.

With hypermedia, the structure of content is fixed and cannot be changed or modified by the user.

The term ________________ was first used by Thomas Kuhn to describe a monumental change that would challenge the scientific community's preconceived ideas and assumptions about natural phenomena.

The term ___________________ is used to describe the methods of new media companies like Pandora and Spotify to deliver customizable content to a niche audience with shared values and interests.

Which of the following media industries is not included under the category of "old media?"

According to Charles Wright, new media are publicly transmitted and timed to reach the most audience members simultaneously.

Who is credited with inventing the World Wide Web?

Which media industry listed below derived its name from a metaphor used to describe an old farming method of sowing seeds by hand?

Broadcaster's use the term _________________ when talking about a specific geographic region serving the audience for a specific television or radio station's over-the-air transmissions.

_________________ is the merging together of previously discrete technologies into a unified whole.

According to Charles Wright, the mass media are the product of __________ organizations that operate with great expense.

Nicolas Negroponte used the phrase "from ___________ to bits" to describe a radical shift during the digital revolution in the production of intellectual content from material to electronic formats.

According to the principle of cultural transcoding, new media have two competing parts, the "cultural layer" and the "computer layer."

Timothy Berners-Lee referred to this generation of the Web as the Semantic Web.

Which of the following adjectives is not used by Charles Wright to describe the mass audience?